Permalink : http://hdl.handle.net/2115/60424

KEYWORDS : 離散選択実験

The application of discrete choice experiments (DCEs) to empirical studies consists of the following steps: (1) establishing of objective of applying DECs, (2) examining a hypothetical situation, (3) creating choice sets, (4) preparing a questionnaire survey, (5) implementing the survey, (6) preparing the data set for discrete choice model analysis of the responses, and (7) implementing the analysis and extracting additional imformation from the results. This paper privides Japanese R beginners with an explation of how the support.CEs and survival packages in R are used for implementing this series of steps via an illustration of consumers' valuation of rice.