HUSCAP logo Hokkaido Univ. logo

Hokkaido University Collection of Scholarly and Academic Papers >
Graduate School of Economics and Business / Faculty of Economics and Business >
Economic Journal of Hokkaido University >
Vol. 36 >

Introduction and Diffusion of Brainstorming in Japan

Files in This Item:
EJHU_36_97.pdf674.65 kBPDFView/Open
Please use this identifier to cite or link to this item:

Title: Introduction and Diffusion of Brainstorming in Japan
Authors: Yoneyama, Kikuji Browse this author
Keywords: Brainstorming
Technology Transfer
Field Science
Mitsubishi Type Brainstorming
KJ Method
NM Method
Equivalent Transform Thinking
Issue Date: 2007
Publisher: Graduate School of Economics and Business Administration, Hokkaido University
Journal Title: Economic Journal of Hokkaido University
Volume: 36
Start Page: 97
End Page: 116
Abstract: The purpose of this paper is to analyze the dynamic process of introduction of brainstorming in Japan. The failure of technology transfer from advanced countries has been overcome by Japanese engineer with sense and knowledge of field science. Oversea expedition was the origin of Japanese method of creativity development. Japanese engineering sense, craftsmanship and Kaisen prepared the acceptance of Brainstorming after the war. Brainstorming was utilized only as infirm training method at the beginning. Mitsubishi Plastics Ltd. had succeeded to develop a unique type of Brainstorming (MBS) for the R&D practices. Today Brainstorming is very popular in Japanese business world.
Type: bulletin (article)
Appears in Collections:Economic Journal of Hokkaido University > Vol. 36

Submitter: 米山 喜久治

Export metadata:

OAI-PMH ( junii2 , jpcoar_1.0 )

MathJax is now OFF:


 - Hokkaido University