Hokkaido University Collection of Scholarly and Academic Papers >
Graduate School of Economics and Business / Faculty of Economics and Business >
經濟學研究 = The economic studies >
第50巻第4号 Vol.50,No.4 >
企業広告の内容分析によるテーマ類型化-製品広告との境界曖昧化
Title: | 企業広告の内容分析によるテーマ類型化-製品広告との境界曖昧化 |
Other Titles: | Categorizing the Theme Based on Corporate Advertising Content Analysis:An Ambiguous Situation between Corporate Advertising and product Advertising |
Authors: | 下村, 直樹1 Browse this author |
Authors(alt): | SHIMOMURA, Naoki1 |
Issue Date: | Mar-2001 |
Publisher: | 北海道大学經濟學部 |
Journal Title: | 經濟學研究 |
Journal Title(alt): | ECONOMIC STUDIES |
Volume: | 50 |
Issue: | 4 |
Start Page: | 69 |
End Page: | 82 |
Type: | bulletin (article) |
URI: | http://hdl.handle.net/2115/32215 |
Appears in Collections: | 經濟學研究 = The economic studies > 第50巻第4号 Vol.50,No.4
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