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Cooperation Between Anime Producers and the Japan Self-Defense Force : Creating Fantasy and/or Propaganda?

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Title: Cooperation Between Anime Producers and the Japan Self-Defense Force : Creating Fantasy and/or Propaganda?
Authors: Yamamura, Takayoshi Browse this author →KAKEN DB
Keywords: anime
Japan Self-Defense Force
contents tourism
moe military
anime pilgrimage
pop culture
Issue Date: 22-Dec-2017
Publisher: Taylor & Francis
Journal Title: Journal of war and culture studies
Volume: 12
Issue: 1
Start Page: 8
End Page: 23
Publisher DOI: 10.1080/17526272.2017.1396077
Abstract: This paper presents examples of collaboration between anime producers and the Japan Self-Defense Force. By situating the transitions within the context of the broader trends in collaboration between anime producers and locations (namely, the development of contents tourism), the key turning point in anime producer - JSDF collaboration is be identified and explained. Then, the reasons why in recent years JSDF has been actively collaborating with the production of pop culture contents in the realms of fantasy and fiction with an anime fanbase will be discussed. What is happening in Japan today is a fantasization (= contentsization) and consumption of the military, rather than a 'drift to the right' or resurgence of militarism. The pressures to produce military or 'moe military' anime are driven by the market rather than the military.
Rights: This is an Accepted Manuscript of an article published by Taylor & Francis in Journal of War & Culture Studies on 22 Dec 2017, available online:
Type: article (author version)
Appears in Collections:観光学高等研究センター (Center for Advanced Tourism Studies) > 雑誌発表論文等 (Peer-reviewed Journal Articles, etc)

Submitter: 山村 高淑

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