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Sanitation is the greatest concern in outdoor cat management but ecological message frames promote biodiversity conservation in Japan

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Title: Sanitation is the greatest concern in outdoor cat management but ecological message frames promote biodiversity conservation in Japan
Authors: Mameno, Kota Browse this author
Kubo, Takahiro Browse this author
Suzuki, Takaaki Browse this author
Tsuge, Takahiro Browse this author
Shoji, Yasushi Browse this author →KAKEN DB
Keywords: best-worst scaling
feral cat management
information provision
non-native species
nudge
social prioritization
Issue Date: 4-Apr-2022
Publisher: Cambridge University Press
Journal Title: Environmental Conservation
Volume: 49
Issue: 2
Start Page: 122
End Page: 129
Publisher DOI: 10.1017/S0376892922000108
Abstract: Message framing contributes to an increase in public support for invasive species management. However, little is known about people's preferences for the multiple objectives of management within different contexts relating to the challenges and benefits of invasive species management. We examine Japanese citizens' preferences for the goals of free-roaming unowned cat (Felis catus) management in three contextual frames by applying experimentally controlled information and the best-worst scaling technique. Our results indicate that the ecological frame highlighting the ecological impacts of free-roaming unowned cats on native ecosystems significantly increases Japanese citizens' concern about cat predation, although the frame did not change the preference ranking of goals. There are differences in the effects of message framing depending on cat ownership. The best-worst scaling technique shows that Japanese citizens prefer to maintain a sanitary environment, followed by the prevention of zoonotic diseases. Although the ranking of sanitary environmental management does not depend on cat ownership, the ranking of the other goals differs depending on cat ownership. The findings highlight the importance of strategic message framing and its prioritization in encouraging public support for invasive species management.
Type: article
URI: http://hdl.handle.net/2115/85498
Appears in Collections:農学院・農学研究院 (Graduate School of Agriculture / Faculty of Agriculture) > 雑誌発表論文等 (Peer-reviewed Journal Articles, etc)

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